Advertising–Marketing | Business Observer

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Advertising–Marketing

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By Jim Stinson
February 14, 2024

Tampa marketing company merges with Orlando video production firm

Roger West Creative and Code, a Tampa-based marketing agency, has merged with Digital Brew, an Orlando-based Emmy award-winning video production firm.

Tampa Bay-Lakeland

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By Mark Gordon
January 15, 2024

Lakeland ad agency names first-ever COO and top strategy officer

Curious Jane, a Lakeland-based ad agency for franchise brands, announced a chief operating officer and a chief strategy officer.

Tampa Bay-Lakeland

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By Jim Stinson
January 15, 2024

Tampa real estate branding entrepreneur sells firm but isn't retiring

Longtime real estate branding and marketing entrepreneur Nancy Walker recently sold her business to two employees.

Tampa Bay-Lakeland

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By Louis Llovio
January 12, 2024

PR exec climbs Mount Kilimanjaro to teach himself, daughter life lessons

Entrepreneur Preston Rudie climbed one of the tallest mountains in the world to learn he could do less — and that his business would be OK.

Tampa Bay-Lakeland

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By Brian Hartz
January 9, 2024

Ad agency CEO says running makes her a better, more confident leader

Advertising executive Christine Turner started running in college to relieve stress. Now she’s conquering racecourses across the country, including mountainous trail runs.

Tampa Bay-Lakeland

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By Jim Stinson
January 3, 2024

Tampa real estate branding agency sells to two employees

The president and founder of Walker Brands has stepped down as the real estate development branding firm is acquired by two longtime employees.

Tampa Bay-Lakeland

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By Jim Stinson
November 28, 2023

Tampa Bay real estate company names marketing executive

Metro Development Group made Lisa Gibbings vice president of marketing and communications.

Tampa Bay-Lakeland

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By Jim Stinson
November 21, 2023

Entrepreneur in driver’s seat on data-infused advertising business

With a devotion to data, ride-hail entrepreneur Judah Longgrear changes up his business model and drives even more growth.

Tampa Bay-Lakeland

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By Beth Luberecki
November 20, 2023

Sarasota printing business triples revenue, looks to manage more growth

Long known for its mailing services and political work, Andrick & Associates has been expanding into design, printing and digital marketing.

Manatee-Sarasota

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By Mark Gordon
November 13, 2023

Naples radio station company grapples with low stock price, $283M in debt

Beasley Broadcast Group has now received two potential delisting letters from Nasdaq in seven months.

Charlotte–Lee–Collier

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By Jim Stinson
October 31, 2023

St. Pete-based public relations firm changes ownership

Missy Hurley, a co-founder of B2 Communications, has taken full control of the firm.

Tampa Bay-Lakeland

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By Brian Hartz
October 12, 2023

Erin Cigich, 38

A hard-charging tech CEO leans on her mentor for perspective.

Class of 2023

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By Amanda Postma
October 12, 2023

Melissa McLin, 35

A third-generational printer breaks from the family business to start her own company.

Class of 2023

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By Beth Luberecki
October 12, 2023

Sofia Gonzalez, 33

A marketing entrepreneur says helping other business grow is "where my heart is."

Class of 2023

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By Louis Llovio
October 6, 2023

Business as usual for Clearwater company — despite NYSE delisting

A credit agreement with lenders remains in place after Digital Media Solutions was stripped of its place on the exchange.

Tampa Bay-Lakeland

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