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Strategies

  • For Subscribers Only
    By
  • Beth Luberecki
  • February 10, 2017
How to ... Create effective internships

Samantha Scott wanted to help the next generation of public-relations professionals. So the president of Pushing the Envelope Inc., a Fort Myers-based marketing communications firm, began to offer internships at her company.

  • Strategies
  • For Subscribers Only
    By
  • Beth Luberecki
  • February 10, 2017
How to ... Network effectively

Whether it comes easily to you or makes you break out into a cold sweat, networking is vital to growing your business.

  • Strategies
  • For Subscribers Only
    By
  • Traci McMillan Beach
  • February 10, 2017
How to ... Start a podcast

There are a number of ways to start and strategically use a podcast, says Katie Krimitsos, host of the Biz Women Rock podcast.

  • Strategies
  • For Subscribers Only
    By
  • Alicia Ceccarelli
  • February 3, 2017
Bright eyes

TerraSmart does solar work competitors can't — or won't — do. One key: Its internal policies foster and encourage innovation.

  • Strategies
  • For Subscribers Only
    By
  • Traci McMillan Beach
  • February 3, 2017
Expanding emails

Safety Harbor's Happy Grasshopper is expected to grow 300% in 2017. The email content development and software company is considering outside investment.

  • Strategies
  • For Subscribers Only
    By
  • Business Observer Staff
  • February 3, 2017
Corporate report

Storm Smart licenses first Florida distributor; Economic development agency names chief administration executive; Travel insurance firm up for customer service award; Regional pest service adds to executive, training ranks

  • Strategies
  • For Subscribers Only
    By
  • Steven Benna
  • January 27, 2017
Corporate report

Landscape company wins national recognition; Fast-growing builder brings on more managers; Community bank adds Fort Myers location; Multifamily redevelopment project gets underway; Mortgage firm finds buyer for insurance unit

  • Strategies
  • For Subscribers Only
    By
  • Mark Gordon
  • January 27, 2017
'Fix it'

A Sarasota high-tech company is poised for a giant leap. The current and former CEO, working closely together, will see to it.

  • Strategies
  • For Subscribers Only
    By
  • Ted Carter
  • January 20, 2017
Smart buyers

What's changed in homebuilding in Southwest Florida the past 20 years?

  • Strategies
  • For Subscribers Only
    By
  • Traci McMillan Beach
  • January 20, 2017
Visitors' paradise

The tourism industry could be the industry with the most dramatic shifts in the past 20 years.

  • Strategies
  • For Subscribers Only
    By
  • Business Observer Staff
  • January 20, 2017
Blast from the past

The Business Observer has always been about the people behind the companies. Do you recognize some of these faces from our archives?

  • Strategies
  • For Subscribers Only
    By
  • Beth Luberecki
  • January 20, 2017
Advanced outcomes

There's no doubt health care is a lot more high-tech today than it was 20 years ago. To start, both patients and doctors have a lot more information at their fingertips.

  • Strategies
  • For Subscribers Only
    By
  • Mark Gordon
  • January 13, 2017
'Blown away'

Running a bank is fine. But for thrills, Allen Brinkman heads to a plane. Then he jumps out of it.

  • Strategies
  • For Subscribers Only
    By
  • Elizabeth Morrisey
  • January 13, 2017
'Way of life'

A hospital marketing executive has learned a key lesson: you can't out-exercise a bad diet.

  • Strategies
  • For Subscribers Only
    By
  • Traci McMillan Beach
  • January 13, 2017
Diving in

When lawyer and executive Geoff Young gets away, he really gets away.

  • Strategies
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