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Strategies

  • For Subscribers Only
    By
  • Jean Gruss
  • February 17, 2017
'Premier Market'

Fifth Third Bancorp President and CEO Greg Carmichael says the bank is eager to grow its presence in Florida.

  • Strategies
  • For Subscribers Only
    By
  • Ted Carter
  • February 10, 2017
How to... Do business in Cuba

Jason Woody, head of a Tampa nonprofit specializing in cornea transplants, has worked hard in recent years to get a foothold in Cuba.

  • Strategies
  • For Subscribers Only
    By
  • Randi Donahue
  • February 10, 2017
How to ... Deal with a challenging client

A positive outcome with a client has a lot to do with managing expectations on the front end of the relationship, says Josh Myers, owner of Sarasota-based Myers Painting LLC.

  • Strategies
  • For Subscribers Only
    By
  • Elizabeth Morrisey
  • February 10, 2017
How to ... Recruit and retain millennials

Andy McEntire has some inside knowledge on how to hire and retain millennials — partially because he is one himself.

  • Strategies
  • For Subscribers Only
    By
  • Mark Gordon
  • February 10, 2017
How to ... Get media attention for your company

The quick-hit answer to getting your company media coverage, from blogs and TV news to magazines and newspapers, is to hire a public relations professional or company.

  • Strategies
  • For Subscribers Only
    By
  • Alicia Ceccarelli
  • February 10, 2017
How to ... Use Snapchat for business

In just six years, the mobile messaging app Snapchat, with its self-destructing messages, has reached more than 150 million users.

  • Strategies
  • For Subscribers Only
    By
  • Alicia Ceccarelli
  • February 10, 2017
How to ... Maximize social media in five minutes a day

Social Connect CEO Batya Maman has helped more than 300 clients maximize their social media presence, including a large group of dental practices.

  • Strategies
  • For Subscribers Only
    By
  • Randi Donahue
  • February 10, 2017
How to... Bring your children into the family business

Although it is often a sensitive process, bringing children into the family business doesn't have to be contentious.

  • Strategies
  • For Subscribers Only
    By
  • Traci McMillan Beach
  • February 10, 2017
How to ... Write a standout company manual

Sunshine Bank CEO Andrew Samuel believes a company manual is much more than a standard employee handbook.

  • Strategies
  • For Subscribers Only
    By
  • Mark Gordon
  • February 10, 2017
How to ... create core values that are timeless

Brothers Chadd and Keegan Hodges first looked to add services when they took on leadership roles in the family electrician business in 2010. That included plumbing and air conditioning work.

  • Strategies
  • For Subscribers Only
    By
  • Beth Luberecki
  • February 10, 2017
How to ... Create effective internships

Samantha Scott wanted to help the next generation of public-relations professionals. So the president of Pushing the Envelope Inc., a Fort Myers-based marketing communications firm, began to offer internships at her company.

  • Strategies
  • For Subscribers Only
    By
  • Beth Luberecki
  • February 10, 2017
How to ... Network effectively

Whether it comes easily to you or makes you break out into a cold sweat, networking is vital to growing your business.

  • Strategies
  • For Subscribers Only
    By
  • Traci McMillan Beach
  • February 10, 2017
How to ... Start a podcast

There are a number of ways to start and strategically use a podcast, says Katie Krimitsos, host of the Biz Women Rock podcast.

  • Strategies
  • For Subscribers Only
    By
  • Alicia Ceccarelli
  • February 3, 2017
Bright eyes

TerraSmart does solar work competitors can't — or won't — do. One key: Its internal policies foster and encourage innovation.

  • Strategies
  • For Subscribers Only
    By
  • Traci McMillan Beach
  • February 3, 2017
Expanding emails

Safety Harbor's Happy Grasshopper is expected to grow 300% in 2017. The email content development and software company is considering outside investment.

  • Strategies
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