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Strategies

  • For Subscribers Only
    By
  • Mark Gordon
  • September 28, 2012
Stay Simple

A former NBC creative director says marketing a product or service shouldn't be complicated. One key to success: Tear down internal silos — immediately.

  • Strategies
  • For Subscribers Only
    By
  • Business Observer Staff
  • September 21, 2012
Corporate Report: September 21

A roundup of the top corporate news of the week.

  • Strategies
  • For Subscribers Only
    By
  • Jean Gruss
  • September 21, 2012
Small Markets, Big Plans

A Bonita Springs business-telecommunications company is exploring Charlotte and Sarasota counties. It hopes to replicate its successful business model.

  • Strategies
  • For Subscribers Only
    By
  • Jean Gruss
  • September 21, 2012
Gold Standard

A long time ago, the dollar's value was tied to that of gold. One coin dealer in Fort Myers is contemplating lending money that way.

  • Strategies
  • For Subscribers Only
    By
  • Mark Gordon
  • September 21, 2012
Birth of a Salesman

Sales consulting firms are all over the business world. A Gulf Coast consulting firm, though, grew its own annual sales 800%, to more than $13 million, with a focus on long-term habits.

  • Strategies
  • For Subscribers Only
    By
  • Jean Gruss
  • September 21, 2012
Magic Carpet

Philip Gutierrez steered Abbey Carpet Co. successfully through the housing boom and bust. His secret: Let the franchisees run their own businesses.

  • Strategies
  • For Subscribers Only
    By
  • Jean Gruss
  • September 14, 2012
Market Adjustment

Individual investors are starting to see signs of improvement in the commercial real estate market. It's been a long wait.

  • Strategies
  • For Subscribers Only
    By
  • Jean Gruss
  • September 14, 2012
Power Lunch: Trattoria Treat

Barbatella in Naples serves up a rustic Italian feel and quick service.

  • Strategies
  • For Subscribers Only
    By
  • Business Observer Staff
  • September 14, 2012
Corporate Report: September 14

A roundup of the top corporate news of the week.

  • Strategies
  • For Subscribers Only
    By
  • Jean Gruss
  • September 12, 2012
Planting Roots

Russ Ringland is a commercial and residential builder in Lee County, but he's best known for planting more than 7,000 trees in Cape Coral. His goal: Plant 20,000 trees.

  • Strategies
  • For Subscribers Only
    By
  • Mark Gordon
  • September 7, 2012
Pickhardt's Plan

Acquiring companies to grow can be a perilous strategy. Pest control entrepreneur George Pickhardt thinks he's found a way to hedge against the hazards.

  • Strategies
  • For Subscribers Only
    By
  • Business Observer Staff
  • September 7, 2012
Corporate Report: September 7

A roundup of the top corporate news of the week.

  • Strategies
  • For Subscribers Only
    By
  • Rod Thomson
  • September 7, 2012
Working the Circuit

A small Tampa technology company is growing quickly, but not through online viral advertising or other clever digital methods. Its marketing campaign is far more traditional.

  • Strategies
  • For Subscribers Only
    By
  • Jean Gruss
  • September 7, 2012
The Hospitalist

Hospitals are increasingly using pay-for-performance in their quest to comply with government mandates.

  • Strategies
  • For Subscribers Only
    By
  • Jean Gruss
  • August 31, 2012
Housing Rediscovery

Thomas Harrison turned Aston Gardens into one of the most successful senior-housing companies before selling it in 2006. He's at it again with a new company.

  • Strategies
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