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Company seeks new CFO after executive's retirement

Barbara Brasier plans to retire by the end of the month from Herc.

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  • | 2:30 p.m. April 2, 2018
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Barbara Brasier
Barbara Brasier
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BONITA SPRINGS  — Herc Holdings CFO and Senior Vice President Barbara Brasier plans to retire, effective April 30.

Mark Humphrey, vice president, controller and chief accounting officer, will serve as the company’s interim chief financial officer, according to a statement. The rental equipment company, a spinoff from Estero-based car rental giant Hertz, has begun to search for a successor to Brasier.

“Barb has been instrumental in positioning Herc Rentals to succeed as a standalone, publicly traded company by helping to establish its solid financial foundation, supporting the company’s growth while maintaining a disciplined approach to capital management and overseeing the ongoing implementation of key strategic initiatives, including leading our efforts to strengthen the company’s internal controls,” says Larry Silber, Herc president and chief executive officer.

Humphrey has been Herc’s vice president, controller and chief accounting officer since April 2017, and he will continue to serve in those roles, in addition to assuming the duties of interim CFO. Prior to joining the Herc, Humphrey was CFO at Fort Myers-based agribusiness firm Alico.

Herc has about 4,900 employees and had $1.75 billion in revenues in 2017.



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