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NAPLES — The bed tax in Collier County has increased to 5% from 4%, effective Sept. 1.
Also, the formula for how those funds are allocated has shifted, according to a statement from the Naples, Marco Island, Everglades Convention and Visitors Bureau. The funds, the bureau says, will accommodate payments for the county's planned amateur sports complex along with increased funds for beach renourishment; funding county museums up to a fixed amount; and maintaining the current level of funding for tourism marketing and promotion.
With the increase to 5%, that brings the total tax paid on hotel rooms, campgrounds and short-term vacation rentals to 11% when combined with the existing 6% sales tax. A room rate of $200 per night would increase from $220 to $222 with both the tourist and sales taxes applied, the release states.
“The future looks bright for Collier County to grow sports tourism, group meetings and leisure travel with the help of these new funding resources,” Naples, Marco Island, Everglades Convention and Visitors Bureau Executive Director Jack Wert says in the release.
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