Tampa water company earns Pantone recognition for hue of blue

Primo Brands Corp. (NYSE: PRMB), parent company of Saratoga Spring Water, recently announced that the cobalt blue featured in its packaging and branding was given an official designation by the Pantone Color Institute. The color is now called Saratoga Signature Blue: Color 286 C.

"Saratoga Signature Blue is a brilliant cobalt blue whose energizing radiance stirs the soul," says Laurie Pressman, vice president of Pantone Color Institute, in a statement. "With its rich jewel-like presence and inherent message of sophistication, Saratoga Signature Blue is infused with an arresting beauty, evoking drama and luxury."

Image courtesy of Primo Brands Corp.