Behind the scenes of a $100 million IPO launch

FIrst Watch seeks to capitalize on internal momentum and positive external factors in going public.

File. Sarasota native Chris Tomasso joined First Watch in 2006, as chief marketing officer. He was named president in 2017 and CEO in 2019.
File. Sarasota native Chris Tomasso joined First Watch in 2006, as chief marketing officer. He was named president in 2017 and CEO in 2019.
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Breakfast-brunch-lunch concept First Watch is hungry for a piece of the sizzling hot IPO market.

 

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