Restaurant-focused tech company targets a smorgasbord of opportunities

Omnivore capitalizes on several trends with one main target: a bigger piece of market share.


  • By Mark Gordon
  • | 11:00 a.m. June 17, 2021
  • | 0 Free Articles Remaining!
Mark Wemple. Omnivore CEO Dan Singer and Chief Revenue Officer Shane Whitlatch are leading the Clearwater-based company through a major growth spurt.
Mark Wemple. Omnivore CEO Dan Singer and Chief Revenue Officer Shane Whitlatch are leading the Clearwater-based company through a major growth spurt.
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In two decades of leading sales teams that produce lightning-fast results, Shane Whitlatch says he’s found one thing to be a certainty. “It’s addictive and intoxicating,” he says, “to be part of rapidly growing company.”

That’s one of the reasons Whitlatch recently joined a fast-growing business in Clearwater-based Omnivore, a back-end and point of sale technology firm for the restaurant industry. In achieving, and then handling, super-fast growth, Whitlatch says one of the biggest lessons he’s learned is to keep the company’s North Star front-and-center.   

 

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