Relinquishing a CEO role can be hard — yet rewarding

Entrepreneurs often struggle with knowing how, and when, to leave a company they started. A pair of dynamic leaders who recently did it reveal their secrets.

By Mark Gordon
| 6:00 a.m. February 12, 2021
| 0 Free Articles Remaining!

Leadership

For most business founders, the company they launch is like their baby.

But now that Jordann Windschauer and her husband have two more babies, a toddler and an infant, she’s letting go — a little bit — of her other baby: Base Culture, the Paleo baked goods and snack company she founded in 2012 in her Tampa apartment.