Gold rush

North Carolina native Matt Orr, with his youthful charm and southern accent, made an unusual relocation choice in 2002.

He moved to Sarasota — a town known more for retirees and 5 p.m. dinners than young people and late-night clubs. Orr was a success: Within a decade he built a reputation as a go-to source for anything that would bring vibrancy, and youth, to Sarasota and the surrounding business community.

Orr lived in Sarasota until early 2013, when he relocated again, to Venice, Calif., both for personal and professional reasons. On the personal, he wanted to live closer to his partner, Seth Sherman, who works in Hollywood. On the professional, Orr wanted work with more meaning and at a larger entity than many of his earlier entrepreneurial efforts. Orr is now an editor at Upworthy, a popular social news aggregator website with a focus on politics, entertainment and culture videos and stories.