Coldwell Banker sales up 119%

NAPLES — Coldwell Banker Commercial NRT saw a 119% increase in its sales volume in Southwest Florida between 2009 and 2010. The company says a marketing campaign focused on bank-owned and distressed real estate paid off.

The company sold 300 bank-owned properties last year, a release said. One of those was the Pan American Professional Center, which sold for $2.5 million last August.

Mike Carr, Coldwell Banker Commercial's regional director for Southwest Florida, says the firm is hoping to see further improvements in this year's market. “Our pending sales are already up this year,” Carr says, “and referrals keep coming.”