Tod's Town

The Seattle Seahawks were the silent swans of the National Football League a decade ago.

There were only 29,000 season ticket holders for their new home stadium, Qwest Field, out of nearly 70,000 seats. The fan base, once lauded league-wide for its boisterous and passionate support, fell quiet. The buzz around the team was likewise flat.

Tod Leiweke, new to town, thought he knew the root of the problems. It wasn't only on the field, where wins were infrequent.