Resistance to change can destroy a family business

Resistance to change is a common theme in everything from businesses to societies to relationships and beyond. Comfort is a powerful feeling. It’s what we strive for as human beings. Whether we’re working a job to provide a more comfortable life for our families or looking for the most comfortable place to sit in a room, comfort is often the goal. 

But the pursuit of comfort can also lead to stagnation. Without discomfort, we never grow. That’s especially true in business. In our era of rapid technological change, it can be hard for even the world’s largest corporations to stay efficient and relevant. But it’s even more pronounced in a family-owned or closely held businesses. Resistance to technological change in a family business can be a death sentence.