- December 13, 2025
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One of the biggest challenges — among many — for business owners during the pandemic has been retaining employees and attracting new ones. The “Great Resignation” has created a shockwave across almost every industry and every sector. According to a "60 Minutes" report, more than 20 million people have quit their jobs in the second half of 2021 alone!

While some left with the aid of government incentives, and some decided to retire early, many others simply decided they no longer wanted to work at their place of employment, and in many cases, in the industry they worked in. The Great Resignation played out like a massive collective epiphany. Many people simply walked away and aren’t coming back. Business, of course, must go on. But the old ways of attracting and retaining talent, in many cases, no longer apply. The next generation of workers — where businesses will find their talent — approach their careers in a far different manner than the previous generations. And successfully navigating the “new normal” will require a shift in mindset of business owners. Going forward, there will be more competition for employees, and fierce competition to retain the best of the best.