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As if selling homes in a super-charged market wasn’t enough to keep West Bradenton Realtor Leah Secondo busy, she’s now taking on another high-pressure task: broadcasting events at the Summer Olympics in Tokyo.
The Olympic Broadcasting Services, a Spain-based production company that provides television coverage to more than 200 countries, hired Secondo, a Michael Saunders & Co. agent with a varied career in sports journalism. In the early rounds of the Olympics, which run from July 23 through Aug. 8, she will call games for softball, women’s basketball and 3-on-3 women’s basketball. For the medal rounds, according to a statement, she will move into an analyst role. “I know many sports and have broadcasted a variety as well,” Secondo says in the release.
Secondo started her journalism career at the Hartford (Connecticut) Courant, and in 1984 she joined WGGB-TV in Springfield, Massachusetts, where she was the first woman sportscaster at any western Massachusetts TV station. Several career milestones followed, including a stint as a color analyst for the UConn women's basketball team in the mid-1990s, when it kicked off a long run of national championships and prominence. In 1997, on Fox Sports New England, Secondo became the first woman to host an NBA pre- or post-game show, for the Boston Celtics.
For at least the past two decades, Secondo has taken on broadcasting assignments on a freelance basis while working as a Realtor for Sarasota-based MS&C. She’s the leading sales and listing agent in the Glenn Lakes subdivision, near IMG Academy in Bradenton, the release states.
Secondo has submitted her resume to the Olympic networks through the years, the release states, most recently in 2017. OBS reached out in March of this year — another milestone.
A field hockey player and avid golfer, Secondo says broadcasting and selling real estate share some common traits. “There’s definitely a correlation between real estate, athletics and broadcasting,” Secondo says in the statement. “Each day is different and competitive…the market and industry are constantly changing. In order to stay updated, you need to be a lifelong learner, stay up to speed on technology and never be discouraged when a door closes.”
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