Longtime entrepreneurs dive headfirst into business idea amid pandemic — now it's valued at $12 million

The founders of Bushwacker Spirits were told repeatedly to put off starting the company until after the pandemic had run its course for a year. Good thing they didn't listen.


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  • | 12:00 p.m. December 23, 2021
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Wemple. After a long couple of years, Bushwacker Spirits is well on its way to becoming a national company.
Wemple. After a long couple of years, Bushwacker Spirits is well on its way to becoming a national company.
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What do you get when a couple of admitted ‘ol country boys get together and make Bushwacker drinks for their wives? A new company. 

At least that’s what happened for business partners Michael Smith and Carter Echols in the summer of 2019. 

 

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