Architecture firm hires 10 during the pandemic

Sweet Sparkman Architecture and Interiors has hired 10 team members since March 2020 — a 47.6% increase in payroll, from 21 to 31 people. 

While other companies struggled to hire and retain people, how did the Sarasota-based firm find its sweet spot in hiring and retention while other companies struggled? Lots of Zoom calls. A bedrock adherence to maintaining a strong culture. Providing diverse and interesting opportunities for new employees. And free coffee.