Gulf Coast hotels face "hair on fire time"

Lodging properties are getting creative in the fight against coronavirus pandemic.


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  • | 9:50 a.m. May 8, 2020
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COURTESY PHOTO -- The 26-story JW Marriott Hotel in downtown Tampa is preparing for a fourth--quarter opening in downtown Tampa despite the coronavirus.
COURTESY PHOTO -- The 26-story JW Marriott Hotel in downtown Tampa is preparing for a fourth--quarter opening in downtown Tampa despite the coronavirus.
  • Commercial Real Estate
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Amid one of the steepest declines since the Great Depression brought about by the Covid-19 pandemic, the hospitality industry along the Gulf Coast and nationwide is grappling with ways to generate revenue and position itself for eventual recovery.

To that end, many owners and operators are turning to creative ways to keep their doors open in the belief that Gulf Coast properties will bounce back faster than in many parts of the country.

 

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