Entrepreneurs take long view in running one boutique resort, selling another

After four decades in the boutique resort business, a pair of entrepreneurial siblings believe they have the right amount of resilience to outlast the pandemic.

  • By Grier Ferguson
  • | 7:00 p.m. December 2, 2020
  • | 0 Free Articles Remaining!
Courtesy. Brother-and-sister duo Michael Koch and Mary Ann Muir are selling Siesta Palms by the Beach and continuing to run the Siesta Key Inn in Sarasota.
Courtesy. Brother-and-sister duo Michael Koch and Mary Ann Muir are selling Siesta Palms by the Beach and continuing to run the Siesta Key Inn in Sarasota.
  • Travel-Tourism
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You would think the pandemic would be a hard time to sell or run a boutique resort. But Michael Koch and Mary Ann Muir say that’s not the case.

The brother-and-sister duo own two boutique resorts on Siesta Key. In an effort to slow down, they’re selling one — the eight-unit Siesta Palms by the Beach, listed for $3.5 million — and they plan to continue to run another — the eight-unit Siesta Key Inn.

 

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