Homebuilders hammer away at digital transformation

With showings plummeting, builders get creative on selling homes.

Courtesy.A home in the Hartford neighborhood of Lennar’s Riverstone community in Lakeland.
Courtesy.A home in the Hartford neighborhood of Lennar’s Riverstone community in Lakeland.
  • Construction-Development
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Although the tourism and hospitality sectors have been crushed by the coronavirus, few businesses are as see-touch-feel like buying a new home.

 

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