Fresh move: Specialty grocer jumps on home delivery bandwagon

Partnering with Instacart, The Fresh Market adds the service at its Gulf Coast stores.

By Business Observer Staff
| 6:00 a.m. May 31, 2019
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The Fresh Market is the latest grocery chain to partner with Instacart. Courtesy photo.

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The Fresh Market is the latest grocery chain to jump on the home-delivery train, and thanks to a partnership with Instacart, it’s rolled out the service at all 161 stores nationwide, including its Gulf Coast locations, just in time for summer grilling season.

Greensboro, N.C.-based The Fresh Market, in a press release, says delivery windows ranging from within one hour to up to five days in advance can be arranged via the Instacart app.