Minor miracle: Market-savvy boys of summer hit business homers

In a time of severely diminished attention spans and abundant entertainment options at home, Minor League Baseball continues to see a healthy amount of support nationwide, even while attendance dips at baseball’s major league level.

MiLB has been headquartered in north St. Petersburg for nearly four decades, and David Wright, the organization’s chief marketing and commercial officer, says the Sunshine City is an ideal base for it, considering the Gulf Coast region’s rich history as a hotbed for spring training.