Pink Reign

  • By Brian Hartz
  • | 11:00 a.m. January 5, 2018
  • | 0 Free Articles Remaining!
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Why it matters: The Vinoy, a downtown St. Petersburg landmark hotel property, is undergoing $50 million in renovations.

Don't call it a comeback. That's old news. Don't even call it a renovation or redevelopment.

Call it a “reimagining.” But not too much — it's still pink.

 

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