Business flows nicely for fast-growing beer brand

Expanding a proven brand in a competitive market isn’t for the risk-averse. One company’s approach is to do it in layers. And block out the background noise.

  • By Mark Gordon
  • | 6:00 a.m. April 6, 2018
  • | 0 Free Articles Remaining!
File. Paul Avery has been president and CEO of Tampa-based World of Beer Franchising since 2013.
File. Paul Avery has been president and CEO of Tampa-based World of Beer Franchising since 2013.
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World of Beer, which started serving craft beers before craft beers were hipster-cool and millennial-trend worthy, is growing up.

The Tampa-based franchise bar and kitchen concept has evolved in a myriad of ways recently, culminating in two significant corporate hires: longtime Raymond James investment banker Kevin MacCormack was named CFO, and Hard Rock International executive James Buell was named vice president of marketing.

 

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