High-profile project seeks to grab prominent flag

Don't be surprised if the new hotel that is developed in Tampa's Channel District carries a Marriott flag when it is eventually developed.

Strategic Property Partners hasn't gone public yet with the brand that will operate its anticipated 500-room hotel, part of a $3 billion redevelopment that will contain new residences, retail space, a potential corporate or regional headquarters and the University of South Florida's new Medical School Campus.

But sources say the new lodging project will carry a JW Marriott flag, a luxury brand within the world's largest hotel chain.