- December 19, 2025
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Goodwill Manasota Inc. hired a former Bealls executive to be its director of real estate and market development.
Priscilla Frye's experience includes site selection, lease negotiations for retail stores and project management. Frye was Bealls' real estate manager for six years, and was retail site acquisition manager and national acquisitions and transition manager with AT&T for eight years prior to joining the Bradenton-based retailer.
“With a background in corporate real estate management, Priscilla is a welcome addition to the Goodwill team,” says Bob Rosinsky, Gooodwill Manasota's president and CEO, in a statement.