- December 18, 2025
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The Walt Disney Co.'s management style is legendary, but a consultant who has studied the company says any organization can benefit from the techniques it has developed over the years.
Bill Capodagli is cofounder of Capodagli Jackson Consulting and author of “The Disney Way,” now in its third edition. Fortune magazine recognized it as one of the best business books, and the author recently spoke at a gathering of the Greater Fort Myers Chamber of Commerce.
The Business Observer spoke with Capodagli (pronounced kapo-die) about how Southwest Florida business owners and executives can use Disney management techniques to solve some of the most vexing challenges. The conversation was edited for style and brevity.