- December 19, 2025
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Naples' retail market outperformed Collier County and the Southwest Florida region — comprising Charlotte, Lee and Collier counties — in 2015, according to CoStar Group statistics.
The health of the city's retail market is reflected in its average rental rate, which was more than double that of the surrounding region at $31.52 per square foot at year-end 2015, and by a shrinking vacancy rate. At the end of last year, Naples' vacancy stood at 3.0%, less than half that of the region's 6.6% vacancy level. In 2010, by comparison, the three-county retail vacancy rate stood at 8.9%.
412,292
Amount of square footage positively absorbed in the fourth quarter of 2015 in the three counties