Company augments real growth

Virtual reality on the Gulf Coast recently received a real-life million-dollar boost.

It comes from Marxent Labs, which raised $1.2 million in venture capital funding in the third quarter. St. Petersburg-based Marxent specializes in augmented and virtual reality.
Augmented reality is the ability to project digital content into a physical space. Marxent couples that with virtual reality and the company says it can fully emerge someone into a digital experience.

Marxent has largely been in the research and development phase since 2011, says CEO Beck Besecker. The company plans to use the new capital to expand its platform, add partners and generally continue to invest in the technology.