- December 19, 2025
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Get ready for more blockbuster hotel deals.
Fresh off one of the best winter tourism season in years, the market for hotel acquisitions is hot. Institutional investors in particular are scouting for luxury properties in high-demand locations such as Naples. Possibly even Sarasota.
Consider: Pebblebrook Hotel Trust recently paid $185.5 million for LaPlaya Beach Resort & Club in Naples. That's nearly $1 million per room for the 189-room resort.
