High fidelity: Atlanta bank warms up to Bradenton

Atlanta-based Fidelity Bank has entered the Greater Bradenton market, with the acquisition of suburban St. Louis-based First Bank's Florida portfolio.

A subsidiary of Fidelity Southern Corp., Fidelity Bank, with $3.1 billion in assets, purchased First Bank's $154 million in Florida customer deposits; $32 million in loans and other assets; and all eight area branches. Six of the branches are in Bradenton, one is on Longboat Key and another is in Palmetto.

Fidelity will pay a 1% premium on the deposits, according to a release.