King of bling

Daniel Fisher is greeted like royalty when he attends flower shop industry confabs.

Affectionately known as the King of Bling, the mild-mannered Fisher owns a patented line of wearable designs that attach flowers to jewelry. Flower-shop owners love his products because they can sell jewelry for corsages and boutonnieres in addition to their floral arrangements.

Fisher runs his company, Floral Marketing, out of a nondescript building tucked away off U.S. 41 in Port Charlotte next to a cigar bar. Despite the modest space, it's a big operation, with $3 million in annual sales. “We sell on every continent except Antarctica,” Fisher says.