Chico's names digital chief

FORT MYERS — Chico's FAS, the women's retailer, says it has appointed Miki Racine Berardelli to oversee its digital commerce efforts.

Berardelli joins Chico's from another women's retailer, Tory Burch, where she was the chief marketing officer. Prior to that, she was senior vice president of marketing at Ralph Lauren. She joins Chico's as president of digital commerce, chief marketing officer and executive vice president.

Chico's, which operates nearly 1,500 stores in the U.S., Canada and Mexico, is building a greater digital presence with online sales.