Get Creative

Sometimes, a big job can change the direction of your company.
Consider Stickboy Creative, a Fort Myers-based firm that helps growing companies manage their information technology challenges. Initially, founder Matt Bernhardt formed the company in 2007 with his wife, Reema Bhatia, to design websites for corporate clients.
But in 2010, the couple started a website called CouponsIwant.com after they successfully tested it in the Fort Myers area. “This was an idea, so we stopped taking outside work,” says Bernhardt. “It was almost stupid, looking back.”