Corporate Report

Front Burner Brands hires Fish Consulting for Melting Pot franchise development
Front Burner Brands Inc., a Tampa-based restaurant management company for The Melting Pot Restaurants Inc., Burger 21 and GrillSmith, has selected Fish Consulting LLC as the franchise development public relations agency for The Melting Pot.

Fish Consulting will be responsible for building domestic and international awareness of the brand and driving qualified single- and multi-unit franchisee leads. The firm will also be charged with implementing a marketing strategy for the resale of several existing restaurants.

This expands Front Burner Brands' current partnership with Fish, which has been the franchise development public relations agency of record for Burger 21, which has been franchising since 2011.
The Melting Pot operates more than 135 restaurants in the United States, Canada and Mexico.