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Co-working space is hip in places like Silicon Valley, New York City and Austin, Texas, where tech-savvy entrepreneurs congregate.

But how well does co-work's open floor plan function in places like Naples, a city better known for its golf courses and retired CEOs?

Initially, the founders of Venture X thought retired executives might be big users of the 8,000-square-foot co-work space at the tony Mercato shopping center in Naples. Brett Diamond opened Venture X one year ago with his father, David Diamond, and John DeAngelis, the co-founders of DeAngelis Diamond Construction.