In Plane Sight

REVIEW SUMMARY
Business. Southern Jet, Sarasota
Industry. Travel, private charters
Key. The company, which entrepreneur Steve White bought in 2010, has ambitious growth plans.

Steve White isn't a hater on the 1%.

After all, the maligned demographic is the primary reason why White's firm, Sarasota-based Southern Jet, is on a flight to fast growth. The private jet charter service runs flights out of Rectrix Aerodrome at the Sarasota Bradenton International Airport, and a hangar it owns in Boca Raton. It has flown everyone from A-list actors to a women's fashion mogul, and everything from live organs to coffins.