First Watch sold to Freeman


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  • | 4:34 p.m. December 23, 2011
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  • Manatee-Sarasota
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BRADENTON -- First Watch Restaurants Inc. was sold by Catterton Partners to Freeman Spogli & Co. this week. Catterton has owned First Watch since 2004. Financial terms were not disclosed.

Following the sale, First Watch's current leadership -- CEO Ken Pendery, chief financial officer Ken Cruley, and chief marketing officer Chris Tomasso -- will continue to lead the company's operations, and will retain an equity stake in the business, an official release explains.

“We believe that First Watch is uniquely positioned to continue our aggressive growth and development and look forward to doing so together with our new partners at Freeman Spogli, who have also demonstrated an ability to work with management to drive significant value,” Pendery says in a statement.

 

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