- December 4, 2025
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Ignite a Customer Explosion
Why does a consumer select you for his buying needs, rather than your major competitor? And, on what basis would a Gulf Coast business select its own suppliers? And how do prospects compare competition in your specific market sector?
The choice is now often made on the basis of how a given business - your business - adds value to its products and services. This indeed may be the year, more than any other of this decade for - "added value." That's where the "wow factor" could give your company the unfair advantage.