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Business Observer Thursday, Nov. 21, 2019 7 months ago

Area specialty food company partners with Martha Stewart

Innovative Gourmet is offering the baskets through a partnership with Marquee Brands.

BONITA SPRINGS — Innovative Gourmet, a wholly owned subsidiary of specialty food company Innovative Food Holdings, will be offering customers something new this year: Martha Stewart curated food gifts.

Innovative Gourmet is offering the baskets through a partnership with Marquee Brands, a global brand owner and marketer, according to a statement. The Martha Stewart gift basket collection is currently available for purchase on the company's website and its omnichannel partners, the release adds.

“I am excited to announce our partnership with Marquee Brands and Martha Stewart to provide specialty curated food gift baskets through IVFH’s e-commerce platform,” Innovative Food Holdings CEO Sam Klepfish says in the release. “Partnerships are a key component to our growth strategy, and we look forward to further expansion of opportunities in this area. We are proud to offer our customers these exceptional gift baskets for the holiday season.”

Selected initial Martha Stewart gift baskets, the release states, include the Spanish Tapas Collection, American-Made Makers; Antipasto Classics; Best of Britain; French Picnic; Luxury Hamper; and New England Breakfast.

Bonita Springs-based Innovative Food Holdings, which did $52.93 million in sales in 2018, offers a direct-to-chef platform of over 7,000 specialty food products.





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