Kick off 2026 with a dose of endurance with Ashley Ljesevic

January 1, 2026

Ashley Ljesevic has led marketing, sales, and development initiatives for a variety of organizations over the past decade, working in sports, travel and nonprofits, among other fields. She also has a podcast, the Endurance Diaries, which interviews athletes, artists, entrepreneurs and others to share stories of resilience. On this episode Business Observer Managing Editor Mark Gordon and Ashley talked about striving for — and pivoting when necessary — for big goals and how she does that in her personal life. They also talked about the lessons she’s learned from Endurance Diaries guests.

3 Takeaways

(08:30) “Can you enter a process where there are no outcome goals attached?”
(12:45) What we see on the surface is not the full story
(17:30) When things are tough, focus on the next step

Timestamps

(00:00) Introducing Ashley Ljesevic, Host of Endurance Diaries podcast
(04:50) Ashley’s 10x10 journey
(07:45) What is Endurance Diaries Media?
(11:45) Who have you learned from on Endurance Diaries?
(14:45) What is endurance to you?
(16:00) Overcoming adversity
(18:20) What leadership characteristic does every leader need?
(20:55) Imposter syndrome
(24:30) Endurance Diaries Media in 2026

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