Former Pinellas homeless couple now run $1.5M car detail firm

Starting, and now growing, a niche auto industry business has been a lifesaving enterprise for the Eberhardts.


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  • | 4:11 p.m. July 17, 2025
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Corey and his wife Piper Eberhardt founded CoaterZ in 2020.
Corey and his wife Piper Eberhardt founded CoaterZ in 2020.
Photo by Mark Wemple
  • Tampa Bay-Lakeland
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Crippled by drug addictions, Corey Eberhardt and his wife Piper found themselves broke, homeless and filtering through prisons at the peak of the pandemic. Years of partying and allowing bad influences around them to metastasize took a toll on the Pinellas County couple. “We decided that we weren't going to do this anymore, and we couldn't take it. I couldn't take it,” Corey says.

Their way out of that life was to start and now grow a franchise-based car detailing company. Corey initially focused on ceramic coatings, and later expanded to paint protection film (PPF). Driving his motorcycle to a gas station near the Showtime Speedway, a racetrack in Clearwater, he pitched ceramic coatings to strangers until one finally said yes. 

 

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