Sarasota soccer team appoints head of revenue

The men’s pre-professional soccer team in Sarasota has named its first head of revenue. David Herman will lead revenue initiatives such as building sponsorships and growing ticket sales for the Sarasota Paradise, a League Two team within the United Soccer League. He will also work on solidifying the club’s identity and expanding merchandise.

“Joining at this early stage means we have a blank canvas to create something truly memorable for Sarasota,” Herman says in a statement of Sarasota Paradise, which was founded in 2023.

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