Erin Cigich, 38

A hard-charging tech CEO leans on her mentor for perspective.

Erin Cigich, the CEO of Perform[cb], says the mentorship of her husband, Rich, has been a steadying force.
Erin Cigich, the CEO of Perform[cb], says the mentorship of her husband, Rich, has been a steadying force.
Photo by Mark Wemple
  • Class of 2023
  • Share

Work-life balance is a work in progress for Erin Cigich, 38, the CEO of Perform[cb], an outcome-based marketing company headquartered in Sarasota. Seven years ago, when she was eight months pregnant with her second daughter and technically on maternity leave, she helped lead the sale of the company to a private-equity firm. 

 

Continue reading your article
with a Business Observer subscription.
What's included:
  • ✓ Unlimited digital access to BusinessObserverFL.com
  • ✓ E-Newspaper app, digital replica of print edition
  • ✓ Mailed print newspaper every Friday (optional)
  • ✓ Newsletter of daily business news
Subscribe

Already subscribed? Sign in.

Latest News

  • March 19, 2026
Hoffmann Family sets opening date for Naples boutique
  • March 19, 2026
Luxury Naples community sells $50M in homes in first two months of 2026
  • March 19, 2026
Water slides, bowling, go-karts and lots more coming to Lakewood Ranch
  • March 19, 2026
Downtown Sarasota apartment project would replace breakfast restaurant

Sponsored Content