National real estate firm expands into Sarasota


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  • | 4:00 p.m. October 5, 2023
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Lisa Rooks Morris has spent the last eight years building a team at Premier Sotheby's International Realty.
Lisa Rooks Morris has spent the last eight years building a team at Premier Sotheby's International Realty.
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  • Manatee-Sarasota
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A national real estate brokerage has opened a new office in Sarasota with a leading team that has brought in over $300 million in sales since 2020. 

Douglas Elliman, an independent residential real estate brokerage, announced luxury real estate specialist Lisa Rooks Morris and her team The LRM Group, which is responsible for the $300 million in sales, would be joining the firm in leading the new office. Howard Lorber, executive chairman of Douglas Elliman Realty LLC, says in a release that Sarasota is a critical market for the firm. 

“Our strategic growth continues to attract the industry’s finest talent and Sarasota is no exception to that rule,” Lorber says. “Lisa Rooks Morris and her remarkable team are already leading the market in Sarasota — just imagine what they will achieve with the power of Douglas Elliman."

 

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