Bloomin' Brands looks to address activist investors and woo customers

Outback’s parent company, Bloomin' Brands, has come out of the pandemic a leaner company, but a decline in customers has some investors and analysts worried.


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  • | 5:00 a.m. December 6, 2023
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Outback Steakhouse, founded in Tampa in 1988, now the flagship brand of Bloomin' Brands of Tampa.
Outback Steakhouse, founded in Tampa in 1988, now the flagship brand of Bloomin' Brands of Tampa.
Photo by www.Jamesmcentee.com
  • Tampa Bay-Lakeland
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As Bloomin' Brands enters its 36th year doing business, the Tampa-based restaurant giant — owner of four major national brands — is having a bit of a midlife crisis.

The company, founded along Henderson Boulevard as a single Outback Steakhouse in 1988, is now a publicly traded conglomerate that runs Outback, Bonefish Grill, Fleming's Prime Steakhouse and Wine Bar, Aussie Grill and Carrabba's Italian Grill.

 

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