Once way ahead of its time, homebuilding franchisor takes risks to evolve

AR Homes could have withered following the death of its visionary founder. Instead, new leadership embraced change without losing touch with the past.


Mark Wemple. AR Homes CEO Jim Rosewater started out as a franchisee of the Clearwater-based company.
Mark Wemple. AR Homes CEO Jim Rosewater started out as a franchisee of the Clearwater-based company.
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