Throwing shade to nonsustainable practices, First Watch is switching to phade.
The daytime breakfast-brunch-lunch dining concept based in Bradenton recently partnered with Georgia-based WinCup Inc. in an environmentally conscious step: A partnership between the two entities will do away with the restaurant’s 30 million plastic straws it averages each year and instead replace those with phade, a sustainable straw.
According to a press release from First Watch, the WinCup phade straws naturally break down in the ocean within a few months. So far, the straws have been incorporated into two of the restaurant’s markets, with the intention of going national in the next two months.