Medical startup aims for Amazon-like reach

Area physician, first seeing the need in his own practice, creates a software business with a simple, yet significant mission: to make paying for health care a simple, transparent process.

Stefania Pifferi. Naples orthopedic surgeon Dr. Michael Havig founded HealthMe in January 2019.
Stefania Pifferi. Naples orthopedic surgeon Dr. Michael Havig founded HealthMe in January 2019.
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For most businesses, a paying customer is a good customer. But Naples orthopedic surgeon Dr. Michael Havig learned that his own practice, oddly, was turning away patients actually willing to pay for medical services.

 

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