Package deal: Strategic makeover, flavored with luck, boosts firm's fortunes

A successful marketing shift led to big gains for TeaZa Energy, which struggled with the look and message of its product.

File. Matt Morrow, left, and Brent Agin led TeaZa Energy to a breakthrough year in 2019.
File. Matt Morrow, left, and Brent Agin led TeaZa Energy to a breakthrough year in 2019.
  • Entrepreneurs
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TeaZa Energy, a healthy alternative to smokeless tobacco pouches, took significant strides in 2019 under the guidance of Dr. Brent Agin, a practicing physician, and his business partner, Matt Morrow.

 

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